Hey everyone. In an effort to find out how Augusten Burroughs got published by Picador, I stumbled across this link. The short article is about Picador's new Twitter book club, where readers of their published books can go online and post thoughts on specific titles at scheduled times. First up is Yoko Ogawa’s “The Housekeeper and the Professor,” set for April 10, 2009. I haven't heard of it but I'm also not a book-a-week reader. What I am is an Augusten fan, and his latest memoir "A Wolf at the Table" is an upcoming discussion.
To promote the club, Picador was giving away free copies of "The Housekeeper and the Professor" today on the Twitter site. At 2 pm, the first twenty people to "tweet" (seriously?) got free copies. It appears to be an ongoing contest, with every new release 20 people will get the featured novel a few weeks in advance. It's obviously a marketing ploy, but an effective one for those with free time. I'd check the site more often to be among the first to know of the contest if I wasn't so afraid Twitter was doomed to be the next Facebook. The idea of the site seems like a time vortex and probably not worth the constant supervision required to win (or most likely lose) such a spontaneously announced contest, or the price of the paperback itself. I will, however, keep checking Augusten and the Picador Book Clubs' sites and hope they post ads of the dates there as well.
It’s a Beeping Problem
2 months ago
No comments:
Post a Comment